Jazmine Ulloa

@jazmineulloa · Washington, DC · joined 03 Aug 2009

I’m a reporter for The New York Times. My book, “El Paso: Five Families and One Hundred Years of Blood, Migration, Race, and Memory,” from Dutton, is out now.

14 970Followers

2 451Following

16 640Posts total

137KViews on collected posts

Against accounts of the same size

9 posts from the last 90 days, next to the 10K–100K follower range. below its peers on both reach and engagement.

Median views111this account980median for 10K–100K

Reach, %0.74%this account3.27%median for 10K–100K

Engagement, %0.95%this account2.01%median for 10K–100K

Metric	This account	Median for 10K–100K	Ratio
Median views per post	111	980	0.11×
Reach (views ÷ followers)	0.74%	3.27%	0.23×
Engagement rate	0.95%	2.01%	0.47×

Others in this range → Compare with another account → How these benchmarks are built →

Growth & engagement

How the posts we collected actually performed: views and reaction rate post by post, what the audience did with them, and where the follower count goes.

Views per post

8.6K3 Jul

4209 Aug

43.8K11 Aug

111

39.8K19 Aug

44.1K24 Aug

1125 Aug

Last 10 collected posts, oldest on the left. The scale is logarithmic: one post can outrun the rest a hundred times over.

Engagement rate per post

1.15%3 Jul

0.95%9 Aug

0.23%11 Aug

0.90%

3.85%

0.25%19 Aug

0.23%24 Aug

2.04%

6.12%

9.09%25 Aug

Reactions — likes, reposts, replies and quotes — divided by views. Median for 10K–100K accounts is 2.01%.

What the audience does

Likes58.7%253 in total

Reposts27.1%117 in total

Replies7.7%33 in total

Quotes1.9%8 in total

Bookmarks4.6%20 in total

Share of every reaction we collected for this account. Replies mean argument, reposts mean endorsement, bookmarks mean the post was worth keeping.

Followers by day

5 Sep

Daily snapshots since 05 Sep 2026; the dashed line is the starting count.

Latest posts

@jazmineulloa @KimWexlerMAJD Build the wall. 11 views · 1 likes · 0 reposts · 0 replies 25 Aug 2026 · Open on X →

@jazmineulloa @nytimes Are you referring to a Christian church as a sacred site? That’s a change.. must be a political angle here.. 49 views · 3 likes · 0 reposts · 0 replies 24 Aug 2026 · Open on X →

@jazmineulloa Oh well. Also, Jill Biden called them breakfast tacos. 49 views · 1 likes · 0 reposts · 0 replies 24 Aug 2026 · Open on X →

In West Texas, an adobe church built by Mexican American families is being restored as the border wall construction approaches. It’s one of dozens of sacred sites across the Southwest now endangered, a fight as much about immigration as lost history. https://t.co/P1CbR95qw8 44.1K views · 57 likes · 36 reposts · 9 replies 24 Aug 2026 · Open on X →

New from (icymi): A judge has appointed oversight officials after finding detention centers in Texas and California had likely housed immigrant children and other detainees at unsafe temperatures and had denied them soap and adequate sleeping conditions. https://t.co/MqOJ6wvbrI 39.8K views · 56 likes · 35 reposts · 7 replies 19 Aug 2026 · Open on X →

@jazmineulloa WONDERFUL! 26 views · 1 likes · 0 reposts · 0 replies 11 Aug 2026 · Open on X →

@jazmineulloa Dear Jazmine Ulloa, Mean ICE is totally mean using mean slurs targeting "Latinos" and is it "Latinos" because I heard we're all totally all Americans WHATEVER and if you're a "Latinos" perhaps you shouldn't be in the United States DUH illegally. Rep. Alexandria Oc 111 views · 1 likes · 0 reposts · 0 replies 11 Aug 2026 · Open on X →

New w/ Maia Spoto & Jill Cowan: Video and other court evidence show federal immigration agents using slurs and targeting Latinos in Chicago and Los Angeles. But whether the tactics are legal remains an open question being tested in cases across the country https://t.co/fLEKVE 43.8K views · 48 likes · 30 reposts · 17 replies 11 Aug 2026 · Open on X →

Such an incredible project Albert Sun et al dominating the front page of the Times today. https://t.co/d7VNq4EFU3 420 views · 3 likes · 1 reposts · 0 replies 09 Aug 2026 · Open on X →

Big news from me: I wrote a book exploring identity, belonging, and the power of myth from the place that made me — El Paso, Texas. It is set for release March 3. But you can pre-order it now. https://t.co/B45y0Sqxyb 8.6K views · 82 likes · 15 reposts · 0 replies 03 Jul 2025 · Open on X →