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Joel Gascoigne ✓

@joelgascoigne · Boulder, CO · joined 17 Nov 2008

Founder CEO @Buffer. Building a long term, independent, profitable business with big ambitions. Love building for entrepreneurs and small businesses.

71 270Followers
1 165Following
46 800Posts total
99.6KViews on collected posts

Latest posts

I've been auto-exporting my Apple Health data to a SQLite database on my Mac mini for the past year via a custom iOS app Claude built. Can highly recommend! 5.9K views · 21 likes · 1 reposts · 5 replies Open on X →
"A sharp question, and the answer matters. Let me check rather than reason from the code." 2.5K views · 9 likes · 0 reposts · 5 replies Open on X →
After being a cmux user for months, I'm now a herdr convert (herdr in Ghostty). Shifted everything to run on my mac mini rather than laptop, it's amazing. Using moshi to access on iPhone. Spaces for projects and tabs for agents by repo (sometimes multiple) works super well. 30.4K views · 337 likes · 10 reposts · 47 replies Open on X →
It seems that my own experience aligns with the data: being a father correlated with me a being a more successful entrepreneur. Buffer had started to decline prior to our first kid being born, and was at it's bottom by the time the second arrived. I can wholeheartedly say that 23.8K views · 182 likes · 10 reposts · 30 replies Open on X →
@joelgascoigne Just read that that's a success driver! https://t.co/3UTdq5ucOa 22.9K views · 10 likes · 0 reposts · 1 replies Open on X →
Try adding kids to the mix 🙃 14.1K views · 176 likes · 3 reposts · 18 replies Open on X →

Against accounts of the same size

6 posts from the last 90 days, next to the 10K–100K follower range. shown widely, but few of those viewers react.

Median views18 482this account924median for 10K–100K
Reach, %25.93%this account3.62%median for 10K–100K
Engagement, %0.76%this account1.52%median for 10K–100K
MetricThis accountMedian for 10K–100KRatio
Median views per post18 48292420.0×
Reach (views ÷ followers)25.93%3.62%7.16×
Engagement rate0.76%1.52%0.50×

Others in this range →   Compare with another account →   How these benchmarks are built →

Growth & engagement

How the posts we collected actually performed: views and reaction rate post by post, what the audience did with them, and where the follower count goes.

Views per post

14.1K18 Aug
22.9K
23.8K
30.4K5 Sep
2.5K
5.9K6 Sep

Last 6 collected posts, oldest on the left. The scale is logarithmic: one post can outrun the rest a hundred times over.

Engagement rate per post

1.40%18 Aug
0.06%
0.95%
1.31%5 Sep
0.57%
0.45%6 Sep

Reactions — likes, reposts, replies and quotes — divided by views. Median for 10K–100K accounts is 1.52%.

What the audience does

Likes55.3%735 in total
Reposts1.8%24 in total
Replies8.0%106 in total
Quotes0.8%10 in total
Bookmarks34.2%454 in total

Share of every reaction we collected for this account. Replies mean argument, reposts mean endorsement, bookmarks mean the post was worth keeping.

The follower curve appears once this account has two daily snapshots — we take one a day, and this one is on its first.

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