Kevin Hatchard 🎙⚽️

@kevinhatchard · London and Germany · joined 14 Sep 2009

I talk & sometimes shout while people play football. Commentator @Bundesliga_EN, radio @UEFAcom @talkSPORT, writer/presenter @betfairexchange, TV @skysportsnews

24 503Followers

1 816Following

74 514Posts total

111.2KViews on collected posts

Against accounts of the same size

5 posts from the last 90 days, next to the 10K–100K follower range. shown widely, but few of those viewers react.

Median views10 996this account942median for 10K–100K

Reach, %44.88%this account3.24%median for 10K–100K

Engagement, %0.81%this account1.99%median for 10K–100K

Metric	This account	Median for 10K–100K	Ratio
Median views per post	10 996	942	11.7×
Reach (views ÷ followers)	44.88%	3.24%	13.8×
Engagement rate	0.81%	1.99%	0.41×

Others in this range → Compare with another account → How these benchmarks are built →

Growth & engagement

How the posts we collected actually performed: views and reaction rate post by post, what the audience did with them, and where the follower count goes.

Views per post

73.2K4 Sep

3.4K5 Sep

11K

18.6K6 Sep

Last 5 collected posts, oldest on the left. The scale is logarithmic: one post can outrun the rest a hundred times over.

Engagement rate per post

0.82%4 Sep

0.35%5 Sep

0.89%

0.87%

0.15%6 Sep

Reactions — likes, reposts, replies and quotes — divided by views. Median for 10K–100K accounts is 1.99%.

What the audience does

Likes74.3%585 in total

Reposts3.3%26 in total

Replies18.4%145 in total

Quotes2.9%23 in total

Bookmarks1.0%8 in total

Share of every reaction we collected for this account. Replies mean argument, reposts mean endorsement, bookmarks mean the post was worth keeping.

The follower curve appears once this account has two daily snapshots — we take one a day, and this one is on its first.

Latest posts

I like Amorim and I think he’s a really good coach, but he does love to talk himself into tricky situations. 18.6K views · 20 likes · 0 reposts · 8 replies 06 Sep 2026 · Open on X →

First #Bundesliga banger of the season: Licence To Kill by Gladys Knight ahead of Bayer Leverkusen v Union Berlin. Totally bizarre that someone’s put that on the playlist, but what a tune. 5K views · 38 likes · 4 reposts · 2 replies 05 Sep 2026 · Open on X →

This is why I often argue that xG isn’t very useful for a single match, but does paint a picture over 10-game splits or a season. #lfc were 2-0 up really early, so game state skewed the data. 11K views · 84 likes · 3 reposts · 11 replies 05 Sep 2026 · Open on X →

Here’s this week’s European column @Betfair https://t.co/3lGbl9c3lg 3.4K views · 9 likes · 1 reposts · 2 replies 05 Sep 2026 · Open on X →

A lot of stick for Wirtz tonight, and I understand that he still loses the ball too often, but I honestly think he’ll get there if he keeps playing. The touch, the technique and the vision is all there, but he needs to find a way to win a few more challenges. #lfc 73.2K views · 434 likes · 18 reposts · 122 replies 04 Sep 2026 · Open on X →