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Matthew Schmitz

@matthewschmitz · New York, NY · joined 09 Sep 2010

editor @compactmag religion editor @postopinions co-host @counterpod

38 312Followers
1 467Following
6 270Posts total
45.2KViews on collected posts

Against accounts of the same size

6 posts from the last 90 days, next to the 10K–100K follower range. reaches fewer people than peers of the same size.

Median views1 244this account2 896median for 10K–100K
Reach, %3.25%this account9.51%median for 10K–100K
Engagement, %1.22%this account1.56%median for 10K–100K
MetricThis accountMedian for 10K–100KRatio
Median views per post1 2442 8960.43×
Reach (views ÷ followers)3.25%9.51%0.34×
Engagement rate1.22%1.56%0.79×

Others in this range →   Compare with another account →   How these benchmarks are built →

Growth & engagement

How the posts we collected actually performed: views and reaction rate post by post, what the audience did with them, and where the follower count goes.

Views per post

1.1K31 Aug
1.1K1 Sep
987
1.4K2 Sep
38.2K3 Sep
2.4K

Last 6 collected posts, oldest on the left. The scale is logarithmic: one post can outrun the rest a hundred times over.

Engagement rate per post

0.93%31 Aug
1.59%1 Sep
1.32%
1.62%2 Sep
1.13%3 Sep
1.11%

Reactions — likes, reposts, replies and quotes — divided by views. Median for 10K–100K accounts is 1.56%.

What the audience does

Likes75.8%420 in total
Reposts13.0%72 in total
Replies4.0%22 in total
Quotes1.3%7 in total
Bookmarks6.0%33 in total

Share of every reaction we collected for this account. Replies mean argument, reposts mean endorsement, bookmarks mean the post was worth keeping.

The follower curve appears once this account has two daily snapshots — we take one a day, and this one is on its first.

Latest posts

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