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Matt Zarb-Cousin

@mattzarb · Southend, England · joined 20 May 2016

Co founder of @gambanapp trying to @cleanupgambling. Plays holding role @ALLRIGHTIDIOTS

53 099Followers
2 821Following
49 262Posts total
312.6KViews on collected posts

Against accounts of the same size

6 posts from the last 90 days, next to the 10K–100K follower range. ordinary reach for its size, weaker reaction than most.

Median views5 780this account3 598median for 10K–100K
Reach, %10.88%this account11.59%median for 10K–100K
Engagement, %0.28%this account1.38%median for 10K–100K
MetricThis accountMedian for 10K–100KRatio
Median views per post5 7803 5981.61×
Reach (views ÷ followers)10.88%11.59%0.94×
Engagement rate0.28%1.38%0.21×

Others in this range →   Compare with another account →   How these benchmarks are built →

Growth & engagement

How the posts we collected actually performed: views and reaction rate post by post, what the audience did with them, and where the follower count goes.

Views per post

265.1K2 Nov
16.7K27 Aug
6.3K
5.3K
13.8K29 Aug
4.3K
1.3K3 Sep

Last 7 collected posts, oldest on the left. The scale is logarithmic: one post can outrun the rest a hundred times over.

Engagement rate per post

0.69%2 Nov
0.23%27 Aug
0.08%
0.32%
0.25%29 Aug
0.40%
1.55%3 Sep

Reactions — likes, reposts, replies and quotes — divided by views. Median for 10K–100K accounts is 1.38%.

What the audience does

Likes74.4%1 584 in total
Reposts11.8%252 in total
Replies4.3%92 in total
Quotes1.5%32 in total
Bookmarks8.0%170 in total

Share of every reaction we collected for this account. Replies mean argument, reposts mean endorsement, bookmarks mean the post was worth keeping.

The follower curve appears once this account has two daily snapshots — we take one a day, and this one is on its first.

Latest posts

Very well remunerated gambling execs on here getting their violins out for the front line betting industry staff whose jobs they are cutting, and blaming government for it. How many C-level staff have been let go at these companies? Take some responsibility for your own actions! 1.3K views · 14 likes · 1 reposts · 5 replies 03 Sep 2026 So cool to see @gambanapp on the sleeve 4.3K views · 13 likes · 2 reposts · 1 replies 29 Aug 2026 The perfect start to a big Bank Holiday weekend! 😮‍💨 All eyes now on Monday’s huge home game against local rivals Eastbourne Borough. 🎟️ Secure your tickets to watch the red-hot Rooks here 👉 https://t.co/UxbZ9Dofir #COYR🔴⚫️ https://t.co/ClMUzuMQ1n 13.8K views · 26 likes · 6 reposts · 0 replies 29 Aug 2026 Some of these industry trolls are so fucking stupid https://t.co/PE4O7T2A2T 5.3K views · 11 likes · 3 reposts · 3 replies 27 Aug 2026 @mattzarb You claim the industry markets gambling as a way to win, which has been against the law in the UK for a long time. So what is your point? You’ve helped push customers towards the black market, where those rules don’t apply. 6.3K views · 2 likes · 0 reposts · 2 replies 27 Aug 2026 The gambling industry markets itself deceptively as an opportunity to win. And when people do, they shut them down. I’m sorry this has happened to you Billy but until we get the gambling ombudsman we campaigned for and were promised the industry will keep getting away with this 16.7K views · 25 likes · 6 reposts · 7 replies 27 Aug 2026 If you’re unable to make a convincing case for excluding the gambling industry from tax increases, simply bring up Jeremy Corbyn https://t.co/mGmqdLLaGV 265.1K views · 1.5K likes · 234 reposts · 74 replies 02 Nov 2025

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