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Mickey from Arcadia

@mickeyhardy · Links + Newsletter 👉🏻 · joined 22 Nov 2021

| ceo @arcadiagtm | co-founder @introductioncom | general partner | Investor in Discord, Epic, Databricks, Anduril | AI maxi

274 398Followers
5 981Following
30 928Posts total
4.3MViews on collected posts

Against accounts of the same size

11 posts from the last 90 days, next to the 100K–1M follower range. shown to more people than peers of the same size.

Median views12 594this account4 404median for 100K–1M
Reach, %4.59%this account1.84%median for 100K–1M
Engagement, %1.18%this account1.47%median for 100K–1M
MetricThis accountMedian for 100K–1MRatio
Median views per post12 5944 4042.86×
Reach (views ÷ followers)4.59%1.84%2.49×
Engagement rate1.18%1.47%0.80×

Others in this range →   Compare with another account →   How these benchmarks are built →

Growth & engagement

How the posts we collected actually performed: views and reaction rate post by post, what the audience did with them, and where the follower count goes.

Views per post

8.5K24 Aug
487.6K
55
1.2K
61
27830 Aug
14.8K2 Sep
3.7M3 Sep
15.2K4 Sep
14.4K
12.6K5 Sep

Last 11 collected posts, oldest on the left. The scale is logarithmic: one post can outrun the rest a hundred times over.

Engagement rate per post

1.17%24 Aug
0.37%
0.00%
8.01%
0.00%
0.00%30 Aug
2.29%2 Sep
0.41%3 Sep
2.72%4 Sep
2.03%
1.95%5 Sep

Reactions — likes, reposts, replies and quotes — divided by views. Median for 100K–1M accounts is 1.47%.

What the audience does

Likes77.7%16 518 in total
Reposts5.0%1 058 in total
Replies3.4%733 in total
Quotes2.0%425 in total
Bookmarks11.9%2 523 in total

Share of every reaction we collected for this account. Replies mean argument, reposts mean endorsement, bookmarks mean the post was worth keeping.

Followers by day

5 Sep

Daily snapshots since 05 Sep 2026; the dashed line is the starting count.

Latest posts

We had an iGaming client spending $1M to $2M a month on Meta ads. They were averaging around a $250 CPA. On paper, it looked efficient. The problem was the quality of the customer. Most would deposit $10, wager less than $100, and disappear. Then they started deploying that 12.6K views · 148 likes · 37 reposts · 58 replies 05 Sep 2026 What part of the cycle is it when a company spends a few hundred million extra to make a meme? 14.4K views · 180 likes · 40 reposts · 73 replies 04 Sep 2026 hack: use x more. I built one of the largest influencer marketing firms for tech, ai, and crypto purely from twitter (or x lol). 99% of my clients came from X. 99% of my hires came from X. 99% of influencers I met on X. The value of personal brand is rapidly accelerating. 15.2K views · 258 likes · 51 reposts · 99 replies 04 Sep 2026 JUST IN: NVIDIA's $12,930,300,000 acquisition of Hugging Face contains an easter egg. The number 129,303 is the decimal conversion of Unicode point U+1F917. The 🤗 emoji. 3.7M views · 14.2K likes · 750 reposts · 121 replies 03 Sep 2026 just spoke with a major political campaign planning to spend $40–50M on “new media” this election cycle. tiktok, IG, youtube, clipping, themepages etc. their reasoning was simple: traditional ads have diminishing returns. creators have trust. political campaigns are usually 14.8K views · 227 likes · 38 reposts · 72 replies 02 Sep 2026 https://t.co/nntbMSdWYY 278 views · 0 likes · 0 reposts · 0 replies 30 Aug 2026 @mickeyhardy That’s W 61 views · 0 likes · 0 reposts · 0 replies 24 Aug 2026 @mickeyhardy CRUSHING it! 🔥 1.2K views · 63 likes · 2 reposts · 32 replies 24 Aug 2026 @mickeyhardy this is hugeee bro so proud of you guys 55 views · 0 likes · 0 reposts · 0 replies 24 Aug 2026 breaking: how i dropped out of college and scaled the #93 fastest growing company in america and #3 in marketing. my story on working with the largest companies in the world and why now is the most important moment in the history of media. + how to win. https://t.co/0SdtsKCk3K 487.6K views · 1.4K likes · 139 reposts · 270 replies 24 Aug 2026 Arcadia was officially ranked the 93rd fastest growing private company in America, a milestone that is difficult to put into words. Four years ago, Arcadia started with a simple belief: we were entering one of the largest transformations in the history of media. Trust, attention 8.5K views · 91 likes · 1 reposts · 8 replies 24 Aug 2026

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