Mihika Kapoor ✓

@mihikapoor · in a simulation · joined 13 Jan 2021

head of product @simile_ai • prev @figma @meta • product-design-eng hybrid

91 047Followers

1 284Following

1 083Posts total

101KViews on collected posts

Latest posts

Mihika Kapoor ✓@mihikapoor5 Sep

simile has a minime channel, which is composed of similes of ourselves now we have mega-me channels to train our minime's https://t.co/ozpdOOCamm 5.3K views · 26 likes · 4 reposts · 0 replies Open on X →

Mihika Kapoor ✓@mihikapoor4 Sep

no joke https://t.co/KSDF5M7Oq9 10.2K views · 34 likes · 1 reposts · 2 replies Open on X →

Mihika Kapoor ✓@mihikapoor27 Aug

fun facts about @simile_ai: // there are 4 michael's // there are 2 alex's, 2 danny's and 2 chris's // there are two pairs of people who were born same day same year i'm on the lookout for another mihika 24.2K views · 67 likes · 3 reposts · 5 replies Open on X →

Mihika Kapoor ✓@mihikapoor27 Aug

ty for making the world more colorful 🫶 3.3K views · 8 likes · 0 reposts · 0 replies Open on X →

Mihika Kapoor ✓@mihikapoor26 Aug

Found in the @simile_ai office: @msbernst and @percyliang realizing, after over a decade, that they’ve been twins all along https://t.co/H5XBk31li6 32.3K views · 322 likes · 10 reposts · 5 replies Open on X →

Mihika Kapoor ✓@mihikapoor30 Jul

Incredibly excited to announce Simile’s Series B Since coming out of stealth 5 months ago, we've been privileged to partner w the world's largest businesses to simulate their most important decisions This is the best team I’ve worked w in my career & we’re growing! DMs open :) 25.6K views · 177 likes · 7 reposts · 28 replies Open on X →

Against accounts of the same size

5 posts from the last 90 days, next to the 10K–100K follower range. shown widely, but few of those viewers react.

Median views10 174this account924median for 10K–100K

Reach, %11.17%this account3.62%median for 10K–100K

Engagement, %0.36%this account1.52%median for 10K–100K

Metric	This account	Median for 10K–100K	Ratio
Median views per post	10 174	924	11.0×
Reach (views ÷ followers)	11.17%	3.62%	3.09×
Engagement rate	0.36%	1.52%	0.24×

Others in this range → Compare with another account → How these benchmarks are built →

Growth & engagement

How the posts we collected actually performed: views and reaction rate post by post, what the audience did with them, and where the follower count goes.

Views per post

25.6K30 Jul

32.3K26 Aug

3.3K27 Aug

24.2K

10.2K4 Sep

5.3K5 Sep

Last 6 collected posts, oldest on the left. The scale is logarithmic: one post can outrun the rest a hundred times over.

Engagement rate per post

0.83%30 Jul

1.05%26 Aug

0.24%27 Aug

0.31%

0.36%4 Sep

0.58%5 Sep

Reactions — likes, reposts, replies and quotes — divided by views. Median for 10K–100K accounts is 1.52%.

What the audience does

Likes82.4%634 in total

Reposts3.3%25 in total

Replies5.2%40 in total

Quotes0.7%5 in total

Bookmarks8.5%65 in total

Share of every reaction we collected for this account. Replies mean argument, reposts mean endorsement, bookmarks mean the post was worth keeping.

The follower curve appears once this account has two daily snapshots — we take one a day, and this one is on its first.