Mike Futia ✓

@mikefutia · Join 600+ marketing teams 👉 · joined 19 Feb 2018

Building AI systems for ecom & ads | Clients include Kitsch & MAELYS | 🤖 Join 600+ brands & agencies 👉 https://t.co/Op2LABIY1A

78 159Followers

1 594Following

7 163Posts total

35.5KViews on collected posts

Latest posts

Mike Futia ✓@mikefutia14 Sep

X can change your life. I grew my SCALE AI community & mini-SaaS to $50k MRR in less than 9 months, mostly thanks to X. Unlike most of the bigger Skool communities, I don't have a huge YouTube presence. And I have zero Instagram following. Video has never been my strength ht

966 views · 11 likes · 0 reposts · 3 replies Open on X →

Mike Futia ✓@mikefutia14 Sep

Using GPT-6 Astra to build Motion-style creative analytics right into ScaleBot 🤯 Connect your Meta ad account ... And it analyzes your creatives, tags their hooks and angles, and lets you compare performance by creative strategy. So your next creative brief starts with https:/

5:59

2.4K views · 21 likes · 0 reposts · 6 replies Open on X →

Mike Futia ✓@mikefutia13 Sep

@mikefutia So good honestly. Even wen it looks amazing, you can run that locally. Taste will be the moat for the future because quality will be relatively easy to accomplish. 14 views · 0 likes · 0 reposts · 0 replies Open on X →

Mike Futia ✓@mikefutia13 Sep

@mikefutia wow looking realistic 30 views · 0 likes · 0 reposts · 0 replies Open on X →

Mike Futia ✓@mikefutia13 Sep

@mikefutia the script is solid. the video is very real. But the voice sounds like AI - is there a more natural voice to use? 53 views · 0 likes · 0 reposts · 0 replies Open on X →

Mike Futia ✓@mikefutia13 Sep

GPT-6 Astra built this entire pipeline for me. I used it to build an AI UGC tool inside ScaleBot that turns product briefs into finished video ads 🤯 Give it a brief for your product ... And it writes the script, plans the shots and produces the video for you to review. So htt

0:30

4.3K views · 33 likes · 2 reposts · 3 replies Open on X →

Mike Futia ✓@mikefutia11 Sep

@mattworkman Any idea why FAL is blocking Seedance 2.5 for "likenesses of real people" (it's an AI avatar)? Higgsfield happily creates the video from the same prompt without issue. https://t.co/8TolTEU9aR

2.7K views · 2 likes · 1 reposts · 1 replies Open on X →

Mike Futia ✓@mikefutia8 Sep

@mikefutia Why would you do that? All facebook ads are publicly available. 191 views · 1 likes · 0 reposts · 1 replies Open on X →

Mike Futia ✓@mikefutia8 Sep

@mikefutia if it can break down creatives and help tailor them, that’s a serious advantage 229 views · 2 likes · 1 reposts · 0 replies Open on X →

Mike Futia ✓@mikefutia7 Sep

@mikefutia Cool- love it! Usage limit keeps blocking me but I'm trying to crack this at scale 246 views · 2 likes · 0 reposts · 0 replies Open on X →

Mike Futia ✓@mikefutia7 Sep

Cancel your Facebook ad spy tool, GPT-6 Astra is insane. It just built a competitor Ad Spy tool inside ScaleBot 🤯 Give it a competitor’s name ... And it tracks their Meta ads, breaks down the creative + helps you adapt it for your brand. So your next ad starts with actual ht

0:25

24.4K views · 188 likes · 12 reposts · 14 replies Open on X →

Against accounts of the same size

11 posts from the last 90 days, next to the 10K–100K follower range. below its peers on both reach and engagement.

Median views246this account940median for 10K–100K

Reach, %0.31%this account3.45%median for 10K–100K

Engagement, %0.88%this account1.55%median for 10K–100K

Metric	This account	Median for 10K–100K	Ratio
Median views per post	246	940	0.26×
Reach (views ÷ followers)	0.31%	3.45%	0.09×
Engagement rate	0.88%	1.55%	0.57×

Others in this range → Compare with another account → How these benchmarks are built →

Growth & engagement

How the posts we collected actually performed: views and reaction rate post by post, what the audience did with them, and where the follower count goes.

Views per post

24.4K7 Sep

246

2298 Sep

191

2.7K11 Sep

4.3K13 Sep

2.4K14 Sep

966

Last 11 collected posts, oldest on the left. The scale is logarithmic: one post can outrun the rest a hundred times over.

Engagement rate per post

0.88%7 Sep

0.81%

1.31%8 Sep

1.05%

0.15%11 Sep

0.88%13 Sep

0.00%

1.12%14 Sep

1.45%

Reactions — likes, reposts, replies and quotes — divided by views. Median for 10K–100K accounts is 1.55%.

What the audience does

Likes33.1%260 in total

Reposts2.0%16 in total

Replies3.6%28 in total

Bookmarks61.3%482 in total

Share of every reaction we collected for this account. Replies mean argument, reposts mean endorsement, bookmarks mean the post was worth keeping.

The follower curve appears once this account has two daily snapshots — we take one a day, and this one is on its first.

Latest posts

Against accounts of the same size

Growth & engagement

Views per post

Engagement rate per post

What the audience does

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