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Michael Schwirtz

@mschwirtz · 🤷‍♂️ · joined 07 Apr 2009

The New York Times schwirtz@nytimes.com Signal: SchwirtzNYT.02

27 736Followers
2 678Following
6 911Posts total
7.7KViews on collected posts

Against accounts of the same size

3 posts from the last 90 days, next to the 10K–100K follower range. shown widely, but few of those viewers react.

Median views1 384this account964median for 10K–100K
Reach, %4.99%this account3.25%median for 10K–100K
Engagement, %0.59%this account2.01%median for 10K–100K
MetricThis accountMedian for 10K–100KRatio
Median views per post1 3849641.44×
Reach (views ÷ followers)4.99%3.25%1.54×
Engagement rate0.59%2.01%0.30×

Others in this range →   Compare with another account →   How these benchmarks are built →

Growth & engagement

How the posts we collected actually performed: views and reaction rate post by post, what the audience did with them, and where the follower count goes.

Views per post

1.3K13 Mar
1K29 Apr
3.4K23 Jul
1.4K14 Aug
6694 Sep

Last 5 collected posts, oldest on the left. The scale is logarithmic: one post can outrun the rest a hundred times over.

Engagement rate per post

0.64%13 Mar
0.20%29 Apr
0.59%23 Jul
1.45%14 Aug
0.15%4 Sep

Reactions — likes, reposts, replies and quotes — divided by views. Median for 10K–100K accounts is 2.01%.

What the audience does

Likes59.3%35 in total
Reposts23.7%14 in total
Replies1.7%1 in total
Quotes1.7%1 in total
Bookmarks13.6%8 in total

Share of every reaction we collected for this account. Replies mean argument, reposts mean endorsement, bookmarks mean the post was worth keeping.

The follower curve appears once this account has two daily snapshots — we take one a day, and this one is on its first.

Latest posts

“If anyone tries to drag us down the food chain and gobble us up, devour us, they might get a punch in the teeth,” Mr. Putin said https://t.co/PUkki4EubA 669 views · 1 likes · 0 reposts · 0 replies 04 Sep 2026 · Open on X →
Last December, Vladimir Putin castigated European leaders for “stoking hysteria” over the threat from Russia. Soon afterward he gathered military leaders for a secret briefing. Their goal for 2026, Mr. Putin told them, is “the collapse of NATO and the E.U. from within." 1.4K views · 13 likes · 5 reposts · 1 replies 14 Aug 2026 · Open on X →
Maksim Filchenkov, a GRU officer posing as Aeroflot's Tokyo representative, has fled Japan after the NYT exposed his efforts to fuel Russia's war machine by illegally acquiring high-tech components https://t.co/I6zZJUsddX 3.4K views · 13 likes · 7 reposts · 0 replies 23 Jul 2026 · Open on X →
It’s incredible that this is still floating around the internet and even more incredible that I’m still reporting on Russian hackers. 1K views · 2 likes · 0 reposts · 0 replies 29 Apr 2026 · Open on X →
One of the American officials said the U.S. military had watched Ukraine “learn these lessons in blood for four years.” But he acknowledged that officials did not take them seriously enough until Iranian drones started killing American troops. https://t.co/LDgjfB4yFa 1.3K views · 6 likes · 2 reposts · 0 replies 13 Mar 2026 · Open on X →

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