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The News & Observer

@newsobserver · Raleigh, NC · joined 18 Sep 2007

The best news, sports and video for Raleigh, Durham, Chapel Hill, Cary and central and eastern North Carolina. Part of @McClatchy.

215 691Followers
670Following
283 644Posts total
530Views on collected posts

Latest posts

7,500 doses of opioids meant for veterans were taken by USPS worker, NC police say https://t.co/Y8DrYzPmxe 33 views · 0 likes · 0 reposts · 0 replies Open on X →
Reports: Former Bears FB Matt Suhey of Super Bowl title team dies at 68 https://t.co/2JDvNF6ok6 60 views · 0 likes · 0 reposts · 0 replies Open on X →
Kai Trump Shows Off Her Freshman University Apartment in Divisive Video https://t.co/GBtZCo0gxY 77 views · 0 likes · 0 reposts · 0 replies Open on X →
A new business is coming to North Raleigh’s Quail Corners this fall https://t.co/l2qch7mVlh 136 views · 0 likes · 0 reposts · 0 replies Open on X →
Driver’s license was revoked at time of deadly hit-and-run, Raleigh police say https://t.co/D0wTOEFOzl 224 views · 0 likes · 0 reposts · 0 replies Open on X →

Against accounts of the same size

5 posts from the last 90 days, next to the 100K–1M follower range. reaches fewer people than peers of the same size.

Median views77this account4 675median for 100K–1M
Reach, %0.04%this account1.65%median for 100K–1M
Engagement, %0.00%this account1.24%median for 100K–1M
MetricThis accountMedian for 100K–1MRatio
Median views per post774 6750.02×
Reach (views ÷ followers)0.04%1.65%0.02×
Engagement rate0.00%1.24%0.00×

Others in this range →   Compare with another account →   How these benchmarks are built →

Growth & engagement

How the posts we collected actually performed: views and reaction rate post by post, what the audience did with them, and where the follower count goes.

Views per post

2248 Sep
136
77
60
33

Last 5 collected posts, oldest on the left. The scale is logarithmic: one post can outrun the rest a hundred times over.

Engagement rate per post

0.00%8 Sep
0.00%
0.00%
0.00%
0.00%

Reactions — likes, reposts, replies and quotes — divided by views. Median for 100K–1M accounts is 1.24%.

The follower curve appears once this account has two daily snapshots — we take one a day, and this one is on its first.

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