Noah Kagan ✓

@noahkagan · Austin, TX · joined 22 Nov 2006

Chief Sumo at @appsumo. #30 at Facebook. Helping entrepreneurs 👉 https://t.co/nDWitfcTdL

175 196Followers

173Following

28 369Posts total

641.6KViews on collected posts

Against accounts of the same size

6 posts from the last 90 days, next to the 100K–1M follower range. shown widely, but few of those viewers react.

Median views7 154this account4 196median for 100K–1M

Reach, %4.08%this account1.72%median for 100K–1M

Engagement, %0.79%this account1.44%median for 100K–1M

Metric	This account	Median for 100K–1M	Ratio
Median views per post	7 154	4 196	1.70×
Reach (views ÷ followers)	4.08%	1.72%	2.37×
Engagement rate	0.79%	1.44%	0.55×

Others in this range → Compare with another account → How these benchmarks are built →

Growth & engagement

How the posts we collected actually performed: views and reaction rate post by post, what the audience did with them, and where the follower count goes.

Views per post

535.7K30 Jan

802

2.7K

6.1K28 Aug

15.3K31 Aug

8.2K4 Sep

65.9K

2.7K

2.2K

Last 10 collected posts, oldest on the left. The scale is logarithmic: one post can outrun the rest a hundred times over.

Engagement rate per post

0.40%30 Jan

1.62%

1.21%

0.52%

0.87%28 Aug

0.80%31 Aug

0.92%4 Sep

0.59%

0.29%

0.78%

Reactions — likes, reposts, replies and quotes — divided by views. Median for 100K–1M accounts is 1.44%.

What the audience does

Likes64.1%2 161 in total

Reposts5.5%185 in total

Replies12.0%404 in total

Quotes2.6%89 in total

Bookmarks15.8%533 in total

Share of every reaction we collected for this account. Replies mean argument, reposts mean endorsement, bookmarks mean the post was worth keeping.

The follower curve appears once this account has two daily snapshots — we take one a day, and this one is on its first.

Latest posts

@noahkagan I think she is one of the best entrepreneurs around 2.2K views · 16 likes · 0 reposts · 1 replies 04 Sep 2026 · Open on X →

Check out more from her @lkr or her company https://t.co/WrBQPOurPu (great for coaches) 2.7K views · 8 likes · 0 reposts · 0 replies 04 Sep 2026 · Open on X →

I can't stop thinking about my lunch with Laura Roeder. She: - makes over 6+ figures profit - traveled the world with her family last year - has 0 employees - discourages people from posting about their personal lives in their Slack - and told me with her business she http 65.9K views · 322 likes · 6 reposts · 55 replies 04 Sep 2026 · Open on X →

Looking for Paid Beta Testers - if you use Kit, Beehiiv or MailChimp. Leave a reply or DM me - paying $50 for people to try SendFox and give me feedback. 8.2K views · 35 likes · 1 reposts · 38 replies 04 Sep 2026 · Open on X →

Day #105 of the War on Overpriced Software. 🫡 Canceled Atlassian Confluence → moved to Outline (saved $8,000) Canceling Figma -> moving to Claude Design and Pencil dev (saving $2,500) 15.3K views · 99 likes · 1 reposts · 20 replies 31 Aug 2026 · Open on X →

We launched AppSumo Radar - for newer software deals. Interesting to see refund rate by price. Priced under $150, refund at 18% Priced over $200, they refund at 77% What do you think it means? https://t.co/ezxroEuy69 6.1K views · 36 likes · 2 reposts · 15 replies 28 Aug 2026 · Open on X →

@noahkagan Congrats, Noah! Been loving it so far, man. 2.7K views · 14 likes · 0 reposts · 0 replies 30 Jan 2024 · Open on X →

@noahkagan So good (and thanks for the 1$) https://t.co/yJcfDXA6te 2K views · 24 likes · 0 reposts · 0 replies 30 Jan 2024 · Open on X →

@noahkagan Happy launch day! 802 views · 13 likes · 0 reposts · 0 replies 30 Jan 2024 · Open on X →

After 3 years of writing (and rewriting) 18 months of podcast tours and marketing prep My book Million Dollar Weekend is officially LIVE🎉 If you’ve received ANY value from me in the past decade, it would mean the world if you grabbed a copy of my book: https://t.co/OlLKuXKTRx 535.7K views · 1.6K likes · 175 reposts · 275 replies 30 Jan 2024 · Open on X →