Paulo Mathias ✓

@paulomathias · São Paulo / Brasil · joined 23 Apr 2009

MathiasTV Contato: paulo@setpointcomunicacao.com.br

304 915Followers

902Following

17 337Posts total

367.9KViews on collected posts

Latest posts

Paulo Mathias ✓@paulomathias8 Sep

👇🏻 59K views · 2.2K likes · 250 reposts · 73 replies Open on X →

Paulo Mathias ✓@paulomathias8 Sep

O Paulo Mathias vai fazer uma live com os presidenciáveis que foram prejudicados com o cancelamento do debate do SBT (pool foi uma palavra bonitinha que resolveram usar para convencer o Lula de comparecer, mas esse ano não colou), no mesmo dia e horário em que o evento ocorreria

1:11

113.1K views · 1.3K likes · 149 reposts · 32 replies Open on X →

Paulo Mathias ✓@paulomathias17 Aug

Queremos o encontro #ChicoTadeu 11.1K views · 66 likes · 3 reposts · 9 replies Open on X →

Paulo Mathias ✓@paulomathias17 Aug

Paulo Mathias promove os encontros mais impressionantes da internet. Fascinado. https://t.co/fe9O6Kycjr

37.7K views · 237 likes · 3 reposts · 13 replies Open on X →

Paulo Mathias ✓@paulomathias8 Aug

Bola Murcha, de segunda a sexta, das 13h30 às 15h, ao vivo, na MathiasTV. 11.2K views · 47 likes · 1 reposts · 2 replies Open on X →

Paulo Mathias ✓@paulomathias7 Aug

Quem vocês querem ver na MathiasTV, hein? Marca o @ aqui 14.4K views · 173 likes · 4 reposts · 161 replies Open on X →

Paulo Mathias ✓@paulomathias7 Aug

O programa esportivo do Regis Tadeu é o grande acontecimento do mundo do futebol em 2026. https://t.co/ANwxtm3jUD

1:13

109.6K views · 1.5K likes · 86 reposts · 47 replies Open on X →

Paulo Mathias ✓@paulomathias13 May

O caso Flávio e Vorcaro de hoje deixa uma lição clara: o digital pautou a mídia tradicional e quebrou o monopólio do tempo da notícia. Provou-se que não é preciso ter grandes estruturas para pautar o país. Mudança de hábito irreversível. A relevância mudou de mãos. 11.7K views · 270 likes · 9 reposts · 23 replies Open on X →

Against accounts of the same size

7 posts from the last 90 days, next to the 100K–1M follower range. shown far beyond its own audience, and the audience reacts.

Median views37 726this account5 895median for 100K–1M

Reach, %12.37%this account1.55%median for 100K–1M

Engagement, %1.34%this account0.99%median for 100K–1M

Metric	This account	Median for 100K–1M	Ratio
Median views per post	37 726	5 895	6.40×
Reach (views ÷ followers)	12.37%	1.55%	7.98×
Engagement rate	1.34%	0.99%	1.35×

Others in this range → Compare with another account → How these benchmarks are built →

Growth & engagement

How the posts we collected actually performed: views and reaction rate post by post, what the audience did with them, and where the follower count goes.

Views per post

11.7K13 May

109.6K7 Aug

14.4K

11.2K8 Aug

37.7K17 Aug

11.1K

113.1K8 Sep

59K

Last 8 collected posts, oldest on the left. The scale is logarithmic: one post can outrun the rest a hundred times over.

Engagement rate per post

2.59%13 May

1.56%7 Aug

2.35%

0.45%8 Aug

0.68%17 Aug

0.70%

1.34%8 Sep

4.35%

Reactions — likes, reposts, replies and quotes — divided by views. Median for 100K–1M accounts is 0.99%.

What the audience does

Likes82.5%5 893 in total

Reposts7.1%505 in total

Replies5.0%360 in total

Quotes0.8%59 in total

Bookmarks4.5%324 in total

Share of every reaction we collected for this account. Replies mean argument, reposts mean endorsement, bookmarks mean the post was worth keeping.

The follower curve appears once this account has two daily snapshots — we take one a day, and this one is on its first.