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Rachael Bade

@rachaelmbade · Washington, D.C. · joined 15 Jul 2010

Mom. Political junkie. "The Inner Circle" on Substack. Co-Host of "The Huddle" (@thedchuddle on @Youtube) Recovering Politico Playbook author. ex-ABC/WaPo/CNN

127 863Followers
3 035Following
18 330Posts total
77.6KViews on collected posts

Latest posts

This reminds me of that presser Trump did right after the 2018 shellacking, where he insisted ousted Republicans lost bc they put too much distance btw themselves & him "Mia Love gave me no love." 11.8K views · 27 likes · 4 reposts · 3 replies Open on X →
The Huddle | Thursday, Sept 3 https://t.co/LQafpnCoBZ 2.1K views · 3 likes · 0 reposts · 0 replies Open on X →
The GOP calvery is coming in for Ken Paxton with a $15m ad buy in Texas. But is it too little too late? We discuss. As @SeanSpicer points out: Texas has a lot of media markets! My question: When will MAGA inc spend? @danturrentine https://t.co/a9XUbwEsOO
1:45
3K views · 4 likes · 1 reposts · 1 replies Open on X →
The Huddle | Tuesday, September 1st https://t.co/mDOrLZeqwo 2.1K views · 3 likes · 0 reposts · 0 replies Open on X →
🚨Viewership of our new YouTube morning program "The Huddle" hit a new record for the 2nd time in a week. Final episode last week easily cleared 150K eyeballs across platforms. Thanks to all watching, listening & sharing.🙏 Today @danturrentine @seanspicer & I talk: 28.2K views · 23 likes · 4 reposts · 9 replies Open on X →
The Huddle | Tuesday, May 26th https://t.co/GdIMLO7uZ5 30.4K views · 2 likes · 1 reposts · 0 replies Open on X →

Against accounts of the same size

4 posts from the last 90 days, next to the 100K–1M follower range. shown widely, but few of those viewers react.

Median views2 524this account6 016median for 100K–1M
Reach, %1.97%this account1.57%median for 100K–1M
Engagement, %0.17%this account0.99%median for 100K–1M
MetricThis accountMedian for 100K–1MRatio
Median views per post2 5246 0160.42×
Reach (views ÷ followers)1.97%1.57%1.26×
Engagement rate0.17%0.99%0.17×

Others in this range →   Compare with another account →   How these benchmarks are built →

Growth & engagement

How the posts we collected actually performed: views and reaction rate post by post, what the audience did with them, and where the follower count goes.

Views per post

30.4K26 May
28.2K
2.1K1 Sep
3K
2.1K3 Sep
11.8K4 Sep

Last 6 collected posts, oldest on the left. The scale is logarithmic: one post can outrun the rest a hundred times over.

Engagement rate per post

0.01%26 May
0.13%
0.15%1 Sep
0.20%
0.14%3 Sep
0.29%4 Sep

Reactions — likes, reposts, replies and quotes — divided by views. Median for 100K–1M accounts is 0.99%.

What the audience does

Likes68.1%62 in total
Reposts11.0%10 in total
Replies14.3%13 in total
Quotes1.1%1 in total
Bookmarks5.5%5 in total

Share of every reaction we collected for this account. Replies mean argument, reposts mean endorsement, bookmarks mean the post was worth keeping.

The follower curve appears once this account has two daily snapshots — we take one a day, and this one is on its first.

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