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Russell Brunson

@russellbrunson · Boise, Idaho · joined 17 Jun 2008

@clickfunnels Founder • NYT Bestseller • Funnel Hacker for life • Helping entrepreneurs turn their ideas into movements.

132 700Followers
2 984Following
21 221Posts total
25.5KViews on collected posts

Against accounts of the same size

11 posts from the last 90 days, next to the 100K–1M follower range. reaches fewer people than peers, but engages them much harder.

Median views24this account4 138median for 100K–1M
Reach, %0.02%this account1.73%median for 100K–1M
Engagement, %5.11%this account1.48%median for 100K–1M
MetricThis accountMedian for 100K–1MRatio
Median views per post244 1380.01×
Reach (views ÷ followers)0.02%1.73%0.01×
Engagement rate5.11%1.48%3.46×

Others in this range →   Compare with another account →   How these benchmarks are built →

Growth & engagement

How the posts we collected actually performed: views and reaction rate post by post, what the audience did with them, and where the follower count goes.

Views per post

5.3K31 Aug
4.8K
5.3K
4.6K
5.4K
15
21
24
5
21
11

Last 11 collected posts, oldest on the left. The scale is logarithmic: one post can outrun the rest a hundred times over.

Engagement rate per post

3.19%31 Aug
5.11%
5.55%
3.43%
3.00%
6.67%
4.76%
4.17%
20.00%
9.52%
36.36%

Reactions — likes, reposts, replies and quotes — divided by views. Median for 100K–1M accounts is 1.48%.

What the audience does

Likes67.6%764 in total
Reposts8.3%94 in total
Replies15.3%173 in total
Quotes0.7%8 in total
Bookmarks8.1%92 in total

Share of every reaction we collected for this account. Replies mean argument, reposts mean endorsement, bookmarks mean the post was worth keeping.

The follower curve appears once this account has two daily snapshots — we take one a day, and this one is on its first.

Latest posts

@russellbrunson Impressing people is easy to chase. Getting better than yesterday is the work that lasts. 11 views · 4 likes · 0 reposts · 0 replies 31 Aug 2026 @russellbrunson I have changed so much because of personal development. However, the 'aha' moments are the game-changers. These come from nowhere (out of the blue). Even on X, I have changed. It is like I have matured. 21 views · 2 likes · 0 reposts · 0 replies 31 Aug 2026 @russellbrunson the only benchmark that actually measures the right thing is the previous version of yourself 5 views · 1 likes · 0 reposts · 0 replies 31 Aug 2026 @russellbrunson Publishing consistently gives unexpected opportunities more chances to find you. 24 views · 1 likes · 0 reposts · 0 replies 31 Aug 2026 @russellbrunson Many of the key moments in your journey cannot be planned in advance. 21 views · 1 likes · 0 reposts · 0 replies 31 Aug 2026 @russellbrunson You never know which idea will explode 15 views · 1 likes · 0 reposts · 0 replies 31 Aug 2026 "Remember, success often comes from the unexpected. Keep creating, keep publishing, and you never know which one of your creations will become a game-changer. Embrace the journey!" 5.4K views · 107 likes · 14 reposts · 40 replies 31 Aug 2026 "God honors effort. Your habits are your offering. Give them daily." 4.6K views · 128 likes · 11 reposts · 20 replies 31 Aug 2026 "Building something from scratch is hard. So is regret. Pick your hard." 5.3K views · 220 likes · 36 reposts · 34 replies 31 Aug 2026 "Progress feels slow… until it doesn’t. Keep stacking the days." 4.8K views · 175 likes · 18 reposts · 50 replies 31 Aug 2026 "The goal isn’t to impress others. The goal is to outgrow who you were yesterday." 5.3K views · 124 likes · 15 reposts · 29 replies 31 Aug 2026

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