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Brian Brushwood

@shwood · Austin, TX · joined 04 May 2008

Host of Discovery’s “Scam School” - Nat Geo’s “Hacking the System” - “Modern Rogue” on YouTube - and (my favorite) the podcast “World’s Greatest Con”

1 360 472Followers
661 128Following
99 174Posts total
176KViews on collected posts

Against accounts of the same size

6 posts from the last 90 days, next to the 1M–10M follower range. shown widely, but few of those viewers react.

Median views30 190this account21 624median for 1M–10M
Reach, %2.22%this account0.92%median for 1M–10M
Engagement, %0.09%this account1.63%median for 1M–10M
MetricThis accountMedian for 1M–10MRatio
Median views per post30 19021 6241.40×
Reach (views ÷ followers)2.22%0.92%2.41×
Engagement rate0.09%1.63%0.05×

Others in this range →   Compare with another account →   How these benchmarks are built →

Growth & engagement

How the posts we collected actually performed: views and reaction rate post by post, what the audience did with them, and where the follower count goes.

Views per post

24.8K2 Sep
39.8K
35.3K
42.2K
25.1K3 Sep
8.9K

Last 6 collected posts, oldest on the left. The scale is logarithmic: one post can outrun the rest a hundred times over.

Engagement rate per post

0.19%2 Sep
0.01%
0.01%
0.10%
0.08%3 Sep
0.15%

Reactions — likes, reposts, replies and quotes — divided by views. Median for 1M–10M accounts is 1.63%.

What the audience does

Likes54.2%77 in total
Reposts9.9%14 in total
Replies23.9%34 in total
Quotes2.1%3 in total
Bookmarks9.9%14 in total

Share of every reaction we collected for this account. Replies mean argument, reposts mean endorsement, bookmarks mean the post was worth keeping.

The follower curve appears once this account has two daily snapshots — we take one a day, and this one is on its first.

Latest posts

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