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Stewart Mandel

@slmandel · Sunnyvale, CA · joined 31 Mar 2009

Husband. Dad. I write about college football for The Athletic and talk about college football on The Audible. Tips? Compliments? Email stewart@theathletic.com.

218 549Followers
895Following
80 197Posts total
109.1KViews on collected posts

Against accounts of the same size

5 posts from the last 90 days, next to the 100K–1M follower range. shown widely, but few of those viewers react.

Median views26 100this account7 037median for 100K–1M
Reach, %11.94%this account2.88%median for 100K–1M
Engagement, %0.82%this account1.40%median for 100K–1M
MetricThis accountMedian for 100K–1MRatio
Median views per post26 1007 0373.71×
Reach (views ÷ followers)11.94%2.88%4.15×
Engagement rate0.82%1.40%0.59×

Others in this range →   Compare with another account →   How these benchmarks are built →

Growth & engagement

How the posts we collected actually performed: views and reaction rate post by post, what the audience did with them, and where the follower count goes.

Views per post

26.1K4 Sep
26.4K
38.8K
10.7K
7K

Last 5 collected posts, oldest on the left. The scale is logarithmic: one post can outrun the rest a hundred times over.

Engagement rate per post

0.54%4 Sep
1.17%
0.82%
0.35%
2.84%

Reactions — likes, reposts, replies and quotes — divided by views. Median for 100K–1M accounts is 1.40%.

What the audience does

Likes84.6%867 in total
Reposts7.1%73 in total
Replies5.5%56 in total
Quotes1.0%10 in total
Bookmarks1.9%19 in total

Share of every reaction we collected for this account. Replies mean argument, reposts mean endorsement, bookmarks mean the post was worth keeping.

The follower curve appears once this account has two daily snapshots — we take one a day, and this one is on its first.

Latest posts

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