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brett goldstein

@thatguybg · sf / nyc · joined 20 Dec 2011

founder @microHQ | investor @launchhouse | launch video critic | former cognitive scientist | sprezzatura

28 940Followers
5 175Following
23 013Posts total
1.8MViews on collected posts

Against accounts of the same size

6 posts from the last 90 days, next to the 10K–100K follower range. below its peers on both reach and engagement.

Median views784this account2 896median for 10K–100K
Reach, %2.71%this account9.51%median for 10K–100K
Engagement, %0.84%this account1.56%median for 10K–100K
MetricThis accountMedian for 10K–100KRatio
Median views per post7842 8960.27×
Reach (views ÷ followers)2.71%9.51%0.28×
Engagement rate0.84%1.56%0.54×

Others in this range →   Compare with another account →   How these benchmarks are built →

Growth & engagement

How the posts we collected actually performed: views and reaction rate post by post, what the audience did with them, and where the follower count goes.

Views per post

883.5K4 Jun
886.7K1 Sep
1.5K
7572 Sep
7783 Sep
789
382

Last 7 collected posts, oldest on the left. The scale is logarithmic: one post can outrun the rest a hundred times over.

Engagement rate per post

0.12%4 Jun
0.28%1 Sep
0.60%
0.66%2 Sep
1.29%3 Sep
1.01%
1.57%

Reactions — likes, reposts, replies and quotes — divided by views. Median for 10K–100K accounts is 1.56%.

What the audience does

Likes46.4%1 798 in total
Reposts4.0%154 in total
Replies32.1%1 242 in total
Quotes9.5%367 in total
Bookmarks8.1%314 in total

Share of every reaction we collected for this account. Replies mean argument, reposts mean endorsement, bookmarks mean the post was worth keeping.

The follower curve appears once this account has two daily snapshots — we take one a day, and this one is on its first.

Latest posts

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