tom bradby ✓

@tombradby · joined 21 Jun 2010

Anchor, News at Ten.

97 867Followers

396Following

9 083Posts total

48.9KViews on collected posts

Latest posts

tom bradby ✓@tombradby16 Sep

Eleven years ago, when I started presenting News at Ten, I was so grateful for the support of my friend and Editor, Geoff Hill, who we very sadly lost five years ago. In Blood Cancer Awareness Month, I’m proud to support a charity close to Geoff’s heart Cure Leukaemia. As they ht

4.4K views · 98 likes · 9 reposts · 2 replies Open on X →

tom bradby ✓@tombradby13 Sep

Gridlo on the beach. My daily two minute addiction. You playing yet? https://t.co/bkXI4sq0P6

3.8K views · 10 likes · 1 reposts · 1 replies Open on X →

tom bradby ✓@tombradby11 Sep

@tombradby @jamesmatesitv https://t.co/keyX09vUg7 156 views · 0 likes · 0 reposts · 0 replies Open on X →

tom bradby ✓@tombradby11 Sep

Whatever else you are doing this weekend, I would urge you to find time to watch this. @jamesmatesitv is simply superb in it (as he was in his coverage at the time) and his recollections and reflections on the biggest news event of our lifetimes are haunting. 22.4K views · 55 likes · 5 reposts · 1 replies Open on X →

tom bradby ✓@tombradby4 Sep

I just finished this by @peston. It absolutely fizzes with life, like Robert, and I really enjoyed it. It’s also hauntingly topical. https://t.co/7fmR1sZXJ6

15.7K views · 27 likes · 6 reposts · 7 replies Open on X →

tom bradby ✓@tombradby3 Sep

You tried Gridlo yet? It’s fun, free and a social app that doesn’t rot your brain. Full disclosure; my son is one of the founders. But still, I think it’s brilliant. https://t.co/hymzakyfba

0:17

2.4K views · 1 likes · 0 reposts · 0 replies Open on X →

Against accounts of the same size

6 posts from the last 90 days, next to the 10K–100K follower range. ordinary reach for its size, weaker reaction than most.

Median views4 095this account924median for 10K–100K

Reach, %4.18%this account3.62%median for 10K–100K

Engagement, %0.26%this account1.52%median for 10K–100K

Metric	This account	Median for 10K–100K	Ratio
Median views per post	4 095	924	4.43×
Reach (views ÷ followers)	4.18%	3.62%	1.16×
Engagement rate	0.26%	1.52%	0.17×

Others in this range → Compare with another account → How these benchmarks are built →

Growth & engagement

How the posts we collected actually performed: views and reaction rate post by post, what the audience did with them, and where the follower count goes.

Views per post

2.4K3 Sep

15.7K4 Sep

22.4K11 Sep

156

3.8K13 Sep

4.4K16 Sep

Last 6 collected posts, oldest on the left. The scale is logarithmic: one post can outrun the rest a hundred times over.

Engagement rate per post

0.04%3 Sep

0.25%4 Sep

0.27%11 Sep

0.00%

0.31%13 Sep

2.49%16 Sep

Reactions — likes, reposts, replies and quotes — divided by views. Median for 10K–100K accounts is 1.52%.

What the audience does

Likes71.0%191 in total

Reposts7.8%21 in total

Replies4.1%11 in total

Bookmarks17.1%46 in total

Share of every reaction we collected for this account. Replies mean argument, reposts mean endorsement, bookmarks mean the post was worth keeping.

The follower curve appears once this account has two daily snapshots — we take one a day, and this one is on its first.