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Tom Goodwin

@tomfgoodwin · Global · joined 16 Dec 2010

Keynote Speaker/Author/Consultant Co-Founder:All We Have Is Now New weekly newsletter https://t.co/fSy26iQvC7

55 744Followers
3 953Following
86 433Posts total
6.4MViews on collected posts

Against accounts of the same size

4 posts from the last 90 days, next to the 10K–100K follower range. below its peers on both reach and engagement.

Median views1 756this account1 637median for 10K–100K
Reach, %3.15%this account5.01%median for 10K–100K
Engagement, %0.82%this account1.81%median for 10K–100K
MetricThis accountMedian for 10K–100KRatio
Median views per post1 7561 6371.07×
Reach (views ÷ followers)3.15%5.01%0.63×
Engagement rate0.82%1.81%0.46×

Others in this range →   Compare with another account →   How these benchmarks are built →

Growth & engagement

How the posts we collected actually performed: views and reaction rate post by post, what the audience did with them, and where the follower count goes.

Views per post

5.7M23 Oct
317.4K
325.6K
90.1K24 Oct
2K4 Sep
1.6K
2K
1.5K

Last 8 collected posts, oldest on the left. The scale is logarithmic: one post can outrun the rest a hundred times over.

Engagement rate per post

2.47%23 Oct
5.05%
3.84%
6.34%24 Oct
0.81%4 Sep
0.83%
0.20%
0.88%

Reactions — likes, reposts, replies and quotes — divided by views. Median for 10K–100K accounts is 1.81%.

What the audience does

Likes91.9%166 663 in total
Reposts3.1%5 541 in total
Replies0.5%912 in total
Quotes0.5%880 in total
Bookmarks4.0%7 300 in total

Share of every reaction we collected for this account. Replies mean argument, reposts mean endorsement, bookmarks mean the post was worth keeping.

The follower curve appears once this account has two daily snapshots — we take one a day, and this one is on its first.

Latest posts

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