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Tony Annett

@tonyannett · joined 30 Jul 2010

Economist. Social democrat. Ex-IMF (including speechwriter to the Managing Director). Author of “Cathonomics.”

18 610Followers
3 446Following
69 049Posts total
540.3KViews on collected posts

Against accounts of the same size

7 posts from the last 90 days, next to the 10K–100K follower range. reaches fewer people than peers, but engages them much harder.

Median views454this account2 968median for 10K–100K
Reach, %2.44%this account9.18%median for 10K–100K
Engagement, %2.00%this account1.42%median for 10K–100K
MetricThis accountMedian for 10K–100KRatio
Median views per post4542 9680.15×
Reach (views ÷ followers)2.44%9.18%0.27×
Engagement rate2.00%1.42%1.40×

Others in this range →   Compare with another account →   How these benchmarks are built →

Growth & engagement

How the posts we collected actually performed: views and reaction rate post by post, what the audience did with them, and where the follower count goes.

Views per post

438.8K1 Sep
89.5K3 Sep
10.5K
454
347
379
306

Last 7 collected posts, oldest on the left. The scale is logarithmic: one post can outrun the rest a hundred times over.

Engagement rate per post

11.90%1 Sep
2.00%3 Sep
3.63%
1.54%
3.46%
1.85%
0.00%

Reactions — likes, reposts, replies and quotes — divided by views. Median for 10K–100K accounts is 1.42%.

What the audience does

Likes66.5%36 190 in total
Reposts22.4%12 203 in total
Replies10.3%5 603 in total
Quotes0.7%407 in total

Share of every reaction we collected for this account. Replies mean argument, reposts mean endorsement, bookmarks mean the post was worth keeping.

The follower curve appears once this account has two daily snapshots — we take one a day, and this one is on its first.

Latest posts

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