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Zach McKinnell ✓

@zachmckinnell

Senior Editor & Owner: FCS Football Central on SI (@The__Bluebloods) || Contributor: @OptaAnalystFCS || Stats Perform FCS Top-25 Voter

5 956Followers
2 707Following
19 323Posts total
1.9MViews on collected posts

Latest posts

@zachmckinnell TALK THAT SHIT COACH WILDER 12.5K views · 60 likes · 1 reposts · 1 replies Open on X →
@zachmckinnell That’s my coach!!!!! #TechPrideGotIt!!! 6.2K views · 14 likes · 0 reposts · 0 replies Open on X →
@zachmckinnell @JohnDBrice1 Well said Rusty Wright should have been fired a couple years ago! 7.7K views · 25 likes · 0 reposts · 0 replies Open on X →
Tennessee Tech head coach Bobby Wilder didn’t hold back at his press conference 👀 We need a new nickname for this Tennessee Tech-Chattanooga rivalry 🔥 https://t.co/Jtstbt0vgl
1:52
1.3M views · 2.7K likes · 159 reposts · 43 replies Open on X →
Rarely do we see a college football head coach so publicly eviscerate a rival. An amazing takedown here: “He’s an under-the-bus guy. He throws everyone under the bus to make himself look better.” Story @usatodaysports: https://t.co/6PKTKrzhyZ 569K views · 265 likes · 18 reposts · 11 replies Open on X →

Against accounts of the same size

5 posts from the last 90 days, next to the under 10K follower range. ordinary reach for its size, weaker reaction than most.

Median views12 547this account4 175median for under 10K
Reach, %210.66%this account250.82%median for under 10K
Engagement, %0.23%this account1.41%median for under 10K
MetricThis accountMedian for under 10KRatio
Median views per post12 5474 1753.01×
Reach (views ÷ followers)2.1× audience2.5× audience0.84×
Engagement rate0.23%1.41%0.16×

Others in this range →   Compare with another account →   How these benchmarks are built →

Growth & engagement

How the posts we collected actually performed: views and reaction rate post by post, what the audience did with them, and where the follower count goes.

Views per post

569K9 Sep
1.3M10 Sep
7.7K
6.2K
12.5K

Last 5 collected posts, oldest on the left. The scale is logarithmic: one post can outrun the rest a hundred times over.

Engagement rate per post

0.05%9 Sep
0.23%10 Sep
0.33%
0.23%
0.49%

Reactions — likes, reposts, replies and quotes — divided by views. Median for under 10K accounts is 1.41%.

What the audience does

Likes77.8%3 069 in total
Reposts4.5%178 in total
Replies1.4%55 in total
Bookmarks16.3%645 in total

Share of every reaction we collected for this account. Replies mean argument, reposts mean endorsement, bookmarks mean the post was worth keeping.

The follower curve appears once this account has two daily snapshots — we take one a day, and this one is on its first.

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