tweetindex

Zara Larsson

@zaralarsson · Stockholm · joined 23 Nov 2012

there will be typos

1 507 459Followers
2 979Following
5 900Posts total
2MViews on collected posts

Against accounts of the same size

7 posts from the last 90 days, next to the 1M–10M follower range. shown far beyond its own audience, and the audience reacts.

Median views188 957this account66 615median for 1M–10M
Reach, %12.53%this account2.69%median for 1M–10M
Engagement, %5.02%this account1.41%median for 1M–10M
MetricThis accountMedian for 1M–10MRatio
Median views per post188 95766 6152.84×
Reach (views ÷ followers)12.53%2.69%4.66×
Engagement rate5.02%1.41%3.55×

Others in this range →   Compare with another account →   How these benchmarks are built →

Growth & engagement

How the posts we collected actually performed: views and reaction rate post by post, what the audience did with them, and where the follower count goes.

Views per post

476.3K1 May
189K22 Jul
425.6K25 Jul
270.1K4 Aug
589.2K25 Aug
2.3K
2.5K
5.7K

Last 8 collected posts, oldest on the left. The scale is logarithmic: one post can outrun the rest a hundred times over.

Engagement rate per post

2.80%1 May
10.58%22 Jul
5.02%25 Jul
10.71%4 Aug
8.81%25 Aug
2.48%
2.24%
1.98%

Reactions — likes, reposts, replies and quotes — divided by views. Median for 1M–10M accounts is 1.41%.

What the audience does

Likes91.4%126 148 in total
Reposts6.1%8 468 in total
Replies0.6%810 in total
Quotes0.2%310 in total
Bookmarks1.7%2 287 in total

Share of every reaction we collected for this account. Replies mean argument, reposts mean endorsement, bookmarks mean the post was worth keeping.

The follower curve appears once this account has two daily snapshots — we take one a day, and this one is on its first.

Latest posts

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