ZBD ✓

@zbdpay · joined 26 Aug 2019

Powering real-money rewards and payments in games so developers can grow revenue and take full control of the money in games.

31 148Followers

24Following

4 864Posts total

4.6KViews on collected posts

Latest posts

ZBD ✓@zbdpay15 Sep

Give your game its own financial layer, built natively inside the gameplay. ZBD Embedded Accounts is a programmable financial infrastructure layer that enables direct pay-in deposits, real-money P2P marketplaces, creator economies, and compliant cash-out. • Full control over ht

0:34

669 views · 3 likes · 0 reposts · 3 replies Open on X →

ZBD ✓@zbdpay9 Sep

The cash-out moment for players and creators is a big deal. It should feel rewarding and engaging as an exchange for the value they helped create. ZBD Embedded Payouts gives game studios & platforms a single integration for embedded on-demand payouts with an infrastructure built

0:36

699 views · 2 likes · 0 reposts · 1 replies Open on X →

ZBD ✓@zbdpay3 Sep

As mobile game studios face rising UA costs and pressure to increase LTV, the monetization playbook is changing. Our own Hajar Noreddine sat down with @gamesforum for its Monetization Masterclass and shared her insights on the monetization opportunities shaping the next era of ht

867 views · 2 likes · 0 reposts · 0 replies Open on X →

ZBD ✓@zbdpay27 Aug

@zbdpay @andrewdsouza this could be a strong fit for game studios I know exploring player rewards and payouts. Happy to see who’d be useful to meet. https://t.co/zYs20Bff22 34 views · 0 likes · 0 reposts · 0 replies Open on X →

ZBD ✓@zbdpay27 Aug

Money flow has never been native inside games until now. This week, we’ve introduced our embedded financial infrastructure for games, giving studios a single platform to power the full money lifecycle. Explore the full ZBD payments stack: https://t.co/IoYnDzbT3P Embedded https

1.1K views · 5 likes · 1 reposts · 2 replies Open on X →

ZBD ✓@zbdpay24 Aug

One money layer. Four embedded products. ZBD powers the full money lifecycle in games: money in, money through, and money out. Embedded Accounts, Embedded Payouts, Embedded Rewards, and Branded Debit Cards enable game studios to implement engagement and monetization strategies h

2:16

1.2K views · 4 likes · 3 reposts · 1 replies Open on X →

Against accounts of the same size

6 posts from the last 90 days, next to the 10K–100K follower range. below its peers on both reach and engagement.

Median views783this account924median for 10K–100K

Reach, %2.51%this account3.62%median for 10K–100K

Engagement, %0.58%this account1.52%median for 10K–100K

Metric	This account	Median for 10K–100K	Ratio
Median views per post	783	924	0.85×
Reach (views ÷ followers)	2.51%	3.62%	0.69×
Engagement rate	0.58%	1.52%	0.38×

Others in this range → Compare with another account → How these benchmarks are built →

Growth & engagement

How the posts we collected actually performed: views and reaction rate post by post, what the audience did with them, and where the follower count goes.

Views per post

1.2K24 Aug

1.1K27 Aug

8673 Sep

6999 Sep

66915 Sep

Last 6 collected posts, oldest on the left. The scale is logarithmic: one post can outrun the rest a hundred times over.

Engagement rate per post

0.73%24 Aug

0.72%27 Aug

0.00%

0.35%3 Sep

0.43%9 Sep

0.90%15 Sep

Reactions — likes, reposts, replies and quotes — divided by views. Median for 10K–100K accounts is 1.52%.

What the audience does

Likes51.6%16 in total

Reposts12.9%4 in total

Replies22.6%7 in total

Quotes6.5%2 in total

Bookmarks6.5%2 in total

Share of every reaction we collected for this account. Replies mean argument, reposts mean endorsement, bookmarks mean the post was worth keeping.

The follower curve appears once this account has two daily snapshots — we take one a day, and this one is on its first.