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Scott Nover

@ScottNover · Washington, DC · joined 21 Jul 2013

I write about media for the @washingtonpost and teach journalism at @smpagwu • Send tips securely via Signal: scottnover.99

25 559Followers
5 427Following
30 533Posts total
3.3MViews on collected posts

Against accounts of the same size

5 posts from the last 90 days, next to the 10K–100K follower range. ordinary reach for its size, weaker reaction than most.

Median views2 678this account3 598median for 10K–100K
Reach, %10.48%this account11.59%median for 10K–100K
Engagement, %0.78%this account1.38%median for 10K–100K
MetricThis accountMedian for 10K–100KRatio
Median views per post2 6783 5980.74×
Reach (views ÷ followers)10.48%11.59%0.90×
Engagement rate0.78%1.38%0.56×

Others in this range →   Compare with another account →   How these benchmarks are built →

Growth & engagement

How the posts we collected actually performed: views and reaction rate post by post, what the audience did with them, and where the follower count goes.

Views per post

937.9K11 Mar
45.6K27 Aug
2.7K28 Aug
1.2K
2.3M30 Aug
1.6K

Last 6 collected posts, oldest on the left. The scale is logarithmic: one post can outrun the rest a hundred times over.

Engagement rate per post

0.29%11 Mar
1.29%27 Aug
0.45%28 Aug
0.78%
0.61%30 Aug
1.34%

Reactions — likes, reposts, replies and quotes — divided by views. Median for 10K–100K accounts is 1.38%.

What the audience does

Likes69.4%12 370 in total
Reposts21.1%3 754 in total
Replies5.7%1 014 in total
Quotes2.8%502 in total
Bookmarks1.0%176 in total

Share of every reaction we collected for this account. Replies mean argument, reposts mean endorsement, bookmarks mean the post was worth keeping.

The follower curve appears once this account has two daily snapshots — we take one a day, and this one is on its first.

Latest posts

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