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Wes Gray 🇺🇸 ✓

@alphaarchitect · Palmas Del Mar, PR · joined 01 Feb 2011

Marine. Ph.D. Dad x3. RIA/blog/education: https://t.co/uYiYwqvK7J ETFs: https://t.co/uSfV8O19zS White label ETF: https://t.co/gGlhaJsd2B

49 272Followers
4 164Following
33 079Posts total
32.2KViews on collected posts

Latest posts

New Post: 351 ETFs: Tax-Free “Diversification” Is Supposed to Hurt https://t.co/icVlsmU131 https://t.co/YOlA2OZzAf
3.4K views · 11 likes · 1 reposts · 0 replies Open on X →
@alphaarchitect 10/10 joke. 1.1K views · 3 likes · 0 reposts · 0 replies Open on X →
@alphaarchitect At least you don’t have to be in a different mode to get it. 1.2K views · 6 likes · 0 reposts · 1 replies Open on X →
@alphaarchitect Stop it 338 views · 2 likes · 0 reposts · 0 replies Open on X →
Warning. terrible dad joke inbound...but it did make me laugh Kid: "Hey Dad, Alice said I was only average..." Dad: "Wow. That sounds pretty mean." 16.1K views · 111 likes · 5 reposts · 11 replies Open on X →
@alphaarchitect Couldn't agree morhi X ongInteresting perspective 26 views · 0 likes · 0 reposts · 0 replies Open on X →
A client came to us with a nightmare portfolio. His own client had moved assets over from a prior adviser: hundreds of individual stocks and ETFs that, all together, basically replicated the U.S. market. Just with higher fees and a lot more complexity. We believe this is a 4.8K views · 25 likes · 1 reposts · 1 replies Open on X →
New Post: Firm-to-firm financial linkages and dollar risk transmission https://t.co/rneqtIvok8 https://t.co/lG11S6CcCC
1.7K views · 6 likes · 1 reposts · 2 replies Open on X →
March for the Fallen #mftf with the Alpha/ETF Architect team Gratitude 🙏 https://t.co/lcTQudKJ5u
3.5K views · 84 likes · 5 reposts · 5 replies Open on X →

Against accounts of the same size

9 posts from the last 90 days, next to the 10K–100K follower range. ordinary reach for its size, weaker reaction than most.

Median views1 703this account924median for 10K–100K
Reach, %3.46%this account3.62%median for 10K–100K
Engagement, %0.56%this account1.52%median for 10K–100K
MetricThis accountMedian for 10K–100KRatio
Median views per post1 7039241.84×
Reach (views ÷ followers)3.46%3.62%0.95×
Engagement rate0.56%1.52%0.37×

Others in this range →   Compare with another account →   How these benchmarks are built →

Growth & engagement

How the posts we collected actually performed: views and reaction rate post by post, what the audience did with them, and where the follower count goes.

Views per post

3.5K5 Sep
1.7K8 Sep
4.8K10 Sep
26
16.1K
338
1.2K
1.1K
3.4K12 Sep

Last 9 collected posts, oldest on the left. The scale is logarithmic: one post can outrun the rest a hundred times over.

Engagement rate per post

2.68%5 Sep
0.53%8 Sep
0.56%10 Sep
0.00%
0.79%
0.59%
0.58%
0.28%
0.35%12 Sep

Reactions — likes, reposts, replies and quotes — divided by views. Median for 10K–100K accounts is 1.52%.

What the audience does

Likes75.6%248 in total
Reposts4.0%13 in total
Replies6.1%20 in total
Bookmarks14.3%47 in total

Share of every reaction we collected for this account. Replies mean argument, reposts mean endorsement, bookmarks mean the post was worth keeping.

The follower curve appears once this account has two daily snapshots — we take one a day, and this one is on its first.

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