Jason Cohen ✓

@asmartbear · Join 65,000 subscribers → · joined 03 Dec 2008

Keyword, buzzword, half-truth, adjective, hey look at me! (𝘧𝘰𝘶𝘯𝘥𝘦𝘳 𝘰𝘧 𝘵𝘸𝘰 𝘶𝘯𝘪𝘤𝘰𝘳𝘯𝘴: https://t.co/Cc4OvZx0T9, https://t.co/JTEGCe7Zq6)

48 739Followers

732Following

59 634Posts total

208.2KViews on collected posts

Latest posts

Jason Cohen ✓@asmartbear5 Sep

Was awesome being on @MattVerlaque’s podcast, talking the book and whether “couth” is a word! https://t.co/tTL54I5PDd 1.4K views · 13 likes · 0 reposts · 2 replies Open on X →

Jason Cohen ✓@asmartbear4 Sep

@asmartbear I've been saying this for the past two years: "Do you think Salesforce really can't implement an API call to OpenAI?" And there was a window of 6 months where you saw "X but with AI", but now EVERYONE has AI features nobody asked for :) 46 views · 2 likes · 0 reposts · 1 replies Open on X →

Jason Cohen ✓@asmartbear4 Sep

On Smart Bear Live E4 - Appointmed with @drsherrywalling: The fear of being vulnerable in public is that you'll seem weak; instead you get love. On YouTube: https://t.co/FeoTnzf4MO Or Podcast: https://t.co/P0owwmFsgS Video Short: https://t.co/oVX6Crr0Qz 1.4K views · 6 likes · 3 reposts · 0 replies Open on X →

Jason Cohen ✓@asmartbear4 Sep

Awesome seeing folks implementing the ideas in the book! https://t.co/xxlhcHRX5S https://t.co/3YQs6IS8CP 2.2K views · 26 likes · 0 reposts · 1 replies Open on X →

Jason Cohen ✓@asmartbear4 Sep

@asmartbear I’m simultaneously worried and excited about the bootsrapping times ahead. Very helpful insights, thank you. When you refer to “an AI startup” in the article, are you referring to an AI powered product (chatbot or SEO tool, etc…) or AI providers (OpenAI, Anthropic, 164 views · 1 likes · 0 reposts · 1 replies Open on X →

Jason Cohen ✓@asmartbear4 Sep

Stop referring to “the AI market.” Unless you’re competing with OpenAI, that’s not your market. Chatbots, SEO tools, content-creation, design tools, and other now-AI-based applications are vying within existing, saturated markets. Hard to win there: https://t.co/9zku0mmxLZ 3.4K views · 37 likes · 2 reposts · 5 replies Open on X →

Jason Cohen ✓@asmartbear11 Aug

@asmartbear Purchased, which feels like a retroactive overdue payment from the amount of value I've gotten from your blog for so many years! 806 views · 10 likes · 0 reposts · 1 replies Open on X →

Jason Cohen ✓@asmartbear10 Aug

@asmartbear @hnshah Oh man I am unreasonably excited for this book Just purchased a double Congrats my friend 240 views · 4 likes · 0 reposts · 1 replies Open on X →

Jason Cohen ✓@asmartbear10 Aug

@asmartbear Finally!!! 473 views · 4 likes · 0 reposts · 1 replies Open on X →

Jason Cohen ✓@asmartbear10 Aug

After more than a year of labor, my book 𝘏𝘪𝘥𝘥𝘦𝘯 𝘔𝘶𝘭𝘵𝘪𝘱𝘭𝘪𝘦𝘳𝘴 has launched! It's all my best ideas -- and best writing -- on how to grow your company with your existing budget and team. And yes, I read the audiobook myself. :-) 𝗕𝘂𝘆 𝗱𝗶𝗿𝗲𝗰𝘁: You can buy 198.2K views · 814 likes · 63 reposts · 141 replies Open on X →

Against accounts of the same size

10 posts from the last 90 days, next to the 10K–100K follower range. reaches fewer people than peers of the same size.

Median views1 080this account924median for 10K–100K

Reach, %2.21%this account3.62%median for 10K–100K

Engagement, %1.25%this account1.52%median for 10K–100K

Metric	This account	Median for 10K–100K	Ratio
Median views per post	1 080	924	1.17×
Reach (views ÷ followers)	2.21%	3.62%	0.61×
Engagement rate	1.25%	1.52%	0.82×

Others in this range → Compare with another account → How these benchmarks are built →

Growth & engagement

How the posts we collected actually performed: views and reaction rate post by post, what the audience did with them, and where the follower count goes.

Views per post

198.2K10 Aug

473

240

80611 Aug

3.4K4 Sep

164

2.2K

1.4K

1.4K5 Sep

Last 10 collected posts, oldest on the left. The scale is logarithmic: one post can outrun the rest a hundred times over.

Engagement rate per post

0.54%10 Aug

1.06%

2.08%

1.36%11 Aug

1.28%4 Sep

1.22%

1.29%

0.67%

6.52%

1.08%5 Sep

Reactions — likes, reposts, replies and quotes — divided by views. Median for 10K–100K accounts is 1.52%.

What the audience does

Likes40.8%917 in total

Reposts3.0%68 in total

Replies6.9%154 in total

Quotes2.5%56 in total

Bookmarks46.8%1 050 in total

Share of every reaction we collected for this account. Replies mean argument, reposts mean endorsement, bookmarks mean the post was worth keeping.

The follower curve appears once this account has two daily snapshots — we take one a day, and this one is on its first.

Latest posts

Against accounts of the same size

Growth & engagement

Views per post

Engagement rate per post

What the audience does

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