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Susanna Reid

@susannareid100 · London · joined 25 Jan 2009

Presenter, journalist. @itv @gmb gmb@itv.com Honorary Patron @palaceforlife

851 500Followers
8 784Following
40 181Posts total
812KViews on collected posts

Against accounts of the same size

6 posts from the last 90 days, next to the 100K–1M follower range. shown widely, but few of those viewers react.

Median views88 186this account21 891median for 100K–1M
Reach, %10.36%this account6.81%median for 100K–1M
Engagement, %0.39%this account1.14%median for 100K–1M
MetricThis accountMedian for 100K–1MRatio
Median views per post88 18621 8914.03×
Reach (views ÷ followers)10.36%6.81%1.52×
Engagement rate0.39%1.14%0.35×

Others in this range →   Compare with another account →   How these benchmarks are built →

Growth & engagement

How the posts we collected actually performed: views and reaction rate post by post, what the audience did with them, and where the follower count goes.

Views per post

71.2K17 Jul
379.3K20 Jul
105.1K
34.2K18 Aug
189.3K
32.8K

Last 6 collected posts, oldest on the left. The scale is logarithmic: one post can outrun the rest a hundred times over.

Engagement rate per post

0.85%17 Jul
0.28%20 Jul
0.21%
0.61%18 Aug
0.44%
0.34%

Reactions — likes, reposts, replies and quotes — divided by views. Median for 100K–1M accounts is 1.14%.

What the audience does

Likes78.9%2 502 in total
Reposts4.9%154 in total
Replies12.1%385 in total
Quotes0.3%8 in total
Bookmarks3.9%123 in total

Share of every reaction we collected for this account. Replies mean argument, reposts mean endorsement, bookmarks mean the post was worth keeping.

The follower curve appears once this account has two daily snapshots — we take one a day, and this one is on its first.

Latest posts

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